90% of searchers haven’t made their mind up about a brand before starting their search
(Status Labs, 2018)

Every year more than two trillion search queries are made on Google.
A strong SEO strategy can be a difference-maker for generating more leads and getting found by customers. This represents thousands of “low-hanging-fruit” opportunities to align your company, product, or service with those who are searching and ready to buy. Brands that don’t have one are leaving easy money on the table.

Every year more than two trillion search queries are made on Google.
A strong SEO strategy can be a difference-maker for generating more leads and getting found by customers. This represents thousands of “low-hanging-fruit” opportunities to align your company, product, or service with those who are searching and ready to buy. Brands that don’t have one are leaving easy money on the table.

What isn’t SEO Strategy?

There are many other disciplines that are sometimes lumped in with SEO. Digital marketing is
a large umbrella, and while SEO definitely falls under that, it is easy to confuse related subjects.

Here are things that fall under digital marketing that are not SEO:
• Conversion rate optimization
• Social media strategy
• PPC advertising
• Marketing automation

Why should you consider SEO?

Ever wonder why certain sites rank on top of Google’s search results? This is due to organic Search Engine Optimization (SEO), which is a process where SEO specialists amend a site’s architecture (on-page SEO) to make it friendlier for both search engines and users and conduct a variety of external methods (off-page SEO) to give the site better authority and visibility.

Although everyone wants to rank on the first page of Google, not everyone deserves to be there. Your website earns that right through an intricate algorithm by Google that contains over 200 signals to determine the ranking of websites. This algorithm is constantly being updated – just last year there were over 540 quality improvements to it!

An effective SEO strategy will help drive unlimited free traffic to your website, keeping you one step ahead of your competition.

Why you should consider getting on board online search marketing for your business:

  • 93% of all experiences online begin with a search on a search engine.
  • 89% of people use search engines in their decision processes when making a purchase.
  • Nearly 90% of visitors find websites through search engines.
  • 70% of links clicked on in searches are organic, not paid.
  • 61% of global Internet users research products online.
  • 50% of all mobile searches are conducted in the hopes of finding local results, and
  • 61% of those searches result in a purchase.
  • Search is the #1 driver of traffic to content sites, beating social media by more than
    300%
  • Inbound marketing costs 62% less per lead compared to traditional, outbound marketing.
  • SEO leads have a 14.6% close rate, while outbound leads have a 1.7% close rate.
  • By the end of 2018, there will be 73 billion phone calls generated from mobile search
    alone. Calls from search are growing by 42% a year.

Benefits of SEO?

  • Increase Brand Awareness – An increased number of consumers spend a considerable amount of time on the internet searching for products and services. Our SEO services will give you the advantage of being found when your prospects are in the process of searching. Customers tend to trust the sites that they find listed in the top pages; it is just human nature.
  • Increased Lead Generation – Each day millions of consumers begin their buying cycles online. Consumers are becoming immune to most traditional forms of advertising. When consumers search for your services rather than the other way around they are much more receptive to your marketing message.
  • Low Customer Acquisition Costs – Search engine marketing leads are less expensive compared to traditional marketing methods. With search engine marketing, you are spending much less while you are reaching more people who want your product or service.

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